Tag Archives: augmented reality

“the next big thing always starts out being dismissed as a toy”

Apple’s AR is closer to reality than Google’s: Looking at this distance-measuring app, it seems so simple and obvious. Of course your super-powered, multi-core phone should be smart enough to measure out basic distances, and there have indeed been many wonky apps trying to do that in the past. But measuring with AR, as already […]

The Mature Smartphone Market

The end of smartphone innovation: This autumn Apple will release a new iPhone design, and the fact that it postponed a new design and kept the 6 design for three years instead of two suggests it has something that will attract attention. However, it will really still ‘just’ be another iPhone. Meanwhile, we have some […]