Sagmeister Strikes Back

“The history of the album cover is so much richer and so superior to the history of the film poster,” Sagmeister told Dezeen. “The average film poster basically takes its strengths from being attached to some cultural phenomenon.”

“People like the Star Wars poster because they like the film,” he continued. “But the poster itself is ultimately a piece of shit. It’s a realistic illustration with some typeface on it related to what’s happening in the film.”

—Stefan Sagmeister talking to Dezeen