The iPad is not a dump truck

Engadget: The Daily generated 800,000 downloads, $10 million loss in first quarter of operation
I love the dichotomy between how much money the iPad has made for Apple and how much The Daily has lost.
To borrow a phrase from former Senator Ted Stevens, the iPad is not a dump truck. You’re not going to make money with mobile apps and and digital magazines if you just dump your content onto it. Even including videos and pictures doesn’t cut it.
It’s a new medium and it requires new thinking.