The Four Orifices
The relationship Apple has with carriers is fascinating to me — Apple seems to outwardly despise them, while knowing that carriers are (currently) necessary for Apple.
I wonder if Mr. Brooks remembers when Steve Jobs was interviewed by Walt Mossberg and Kara Swisher at D8 Conference in 2010 (around the 4-minute mark):
Mossberg:And another time you talked about, you weren’t going to do a phone because you had to sell them through, I think you called them, ‘The Five Orifices’ at the time.
Jobs: Four, I think.