Instagram & Art

The social media platform is not only launching the career of under-the-radar artists, it is providing the world with an entirely new way to access art. Where artists once had to first get support of the art world elite–critics, galleries and big name collectors, which would eventually lead to museum shows–before reaching the monied masses, today artists use Instagram as their own virtual art gallery, playing both dealer and curator while their fans become critics and collectors, witnessing the creative process in real time.
Vogue

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