Not a Good Idea
From the NY Daily News:
Tech giant Microsoft is in negotiations to open its first ever New York City retail store on Fifth Ave., sources told the Daily News.
The deal, at 677 Fifth Ave. near 53rd St., would give Microsoft a splashy presence on the top retail corridor in the country and put it just a stone’s throw from its biggest rival Apple’s iconic glass cube store.
Not a good idea.
Remember, Microsoft is the very antithesis of strategy.
Repeat after me: Microsoft: Software, Services, Enterprise. Microsoft: Software, Services, Enterprise.