No Passion

A good observation by Darren at Engadget on Steve Ballmer’s appearance during the Surface Keynote last night:

Finally, there’s passion. Steve Ballmer didn’t smile much (if at all) while introducing this product range. Call me crazy, but shouldn’t he be amped about this thing if it’s truly engineered to change the game? Part of me wonders how many consumers will still be around to care about this when it ships in six months. People loved Palm… but they didn’t love ’em enough to wait.

Since Microsoft is copying Apple’s integrated business model (and magnetic covers) it’s only fair to compare the the enthusiasm with which Steve Jobs (an even Tim Cook to an extent) presented new products to the complete lack of of enthusiasm showcased by big Ballmer.

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