Microblogging AKA Tumblr AKA Twitter
In 2007, CNet reviewed the then new “microblogging” service, Tumblr:
Tumblr blogging service, which launched last month, gives people the chance to publish brief or full-length, media-rich posts using their browser or mobile phone. It’s a happy medium between a tidbit posting service, such as Twitter, and a full-fledged blogging tool, such as WordPress or Blogger. Tumblr is aimed at folks who feel they may not have enough content or time to write a full blog, yet still want to write and share links and media.
After today’s announcement, Twitter is sounding a lot more like Tumblr.