Car Companies Are Still Struggling with Interface Design

Headline from The Verge:

The 2017 BMW 5 Series emphasizes design over intuitive software

First off, shame on whoever the editor is for creating that headline. They’re conflating design with the superfluous. Design isn’t how it looks, it’s how it works.

How many times do we have to go over this?

If you do eventually get your phone connected over Bluetooth, you have a few options for controlling iDrive. The most novel way is with those gesture controls. I was excited to try them because, as I’ve learned after playing around with many gadgets, it’s often a gimmicky and faulty feature. I hoped that BMW had figured out the magic solution to making it an essential form of interaction. Spoiler: the company hasn’t. The gesture controls didn’t always function, and beyond that, I never wanted to rotate my finger in a circle to adjust the volume level or stick two fingers out to end a call. I tried to make the controls part of my driving experience and ended up never using them, although they were still a fun party trick that entertained my passengers. Buttons and knobs have a 100 percent success rate — why would I want to struggle to change the volume with a twirl of my finger when I could just turn the volume knob?

BMW’s voice commands also weren’t foolproof. The system registered people who have a full name in my phone book, like The Verge’s photographer Amelia Krales, but not addresses like 550 West 25th Street, or simple words like “mom.” Why is it always so hard to call my mom?

Incumbents always laugh at the idea of a newbie coming into their industry and stealing away market share, but the car industry is a great example of an industry ripe for disruption. This happened to the fixed-keyboard smartphones with the iPhone, it’s happening now to the watch world with the Apple Watch, but I’m not sure we can say it’s happening to the auto industry yet (Ford sold 2.5 million cars in 2016, Tesla moved 80K).

It frustrates me when I read about BMW creating it’s own (currently inferior) voice command system, when a lot of us already use Siri or ‘Ok, Google’. It’s bad enough we have redundant AI efforts happening at Microsoft, Google, Amazon, and Apple, but now auto makers are joining in. I understand not wanting to let the tech companies eat your lunch, but something has to give. Let us plug our phones into our cars, our lives are on those devices.

Mercedes-Benz is another company continuing to make cumbersome user interfaces. I recently drove a fully-loaded 2016 E Class sedan and for such a classy, well-engineered, and fun-to-drive car, the on-screen graphics and menus lack the visual sophistication you expect from a Mercedes (fonts are clunky, drop shadows are heavy-handed, background swooshes and texture are dated, animations are stiff), and are also confusing to navigate.

Uber’s Psychological Tricks

The New York Times has a fascinating look into all the psychological tricks Uber (and Lyft) uses to get drivers to to keep driving:

Uber even published a study last year, using its vast pile of data on drivers’ rides and hours, finding that a “substantial, although not most, fraction of partners” practice an extreme form of income targeting when they start on the platform, though they abandon it as they gain more experience. Strict income targeting is highly inefficient because it leads drivers to work long hours on days when business is slow and their hourly take is low, and to knock off early on days when business is brisk.

The beauty of the messages that Uber sent Mr. Streeter and his fellow drivers is that the drivers need not have even had a specific income goal in mind in order for the messages to work. Some of the most addictive games ever made, like the 1980s and ’90s hit Tetris, rely on a feeling of progress toward a goal that is always just beyond the player’s grasp. As the psychologist Adam Alter writes in his book “Irresistible,” video game designers even have a name for this mental state: the “ludic loop.”

Uber, for its part, appears to be aware of the ludic loop. In its messages to drivers, it included a graphic of an engine gauge with a needle that came tantalizingly close to, but was still short of, a dollar sign.

And the ludic loop is far from the only video game feature that Uber has adapted as a way of keeping drivers on the road.

If taken in isolation, this article isn’t all that crazy, but it’s part of a bigger picture revealing a company whose executives visit karaoke-escort bars in Korea, evades law enforcement with their technology, has a hostile, sexist work environment filed with sexual harassment cases, and give the actual drivers rather shitty compensation considering they’re valued at over 60 billion dollars.

The ultimate goal of a corporation is 100% efficiency and after reading this piece, it’s clear humans are but a stopgap solution until robots start driving (and doing everything else).

Not Fooled

Guys, this is really lame.

And I just got this 30 minutes ago — it’s still Match 31st in California, idiots.

Can we retire April Fools’ Day? Please?

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Entertainment

They call it a dream, because you have to be asleep to believe it.*

Over at The Verge, Dan Seifert has a interesting look into Samsung and their goals behind the new S8:

“We have a dream to overcome Apple.”

With that simple, obvious statement, the air was sucked out of the large conference room in Samsung’s Suwon, South Korea, headquarters before the company even had a chance to show me the device I flew halfway across the world to see. It’s not often that you hear someone at Samsung actually verbalize the unsaid motivation for many of the company’s products — most executives won’t even mention Apple by name. Yet here was the company’s vice president of product strategy just blurting it out to a small group of journalists.

It seems marketshare isn’t always enough and doesn’t always make you feel like the best. It was only in Q4 2016 that Apple regained the #1 spot in market share. Before this past Q4 Samsung had been the reigning champ.

One of the S8’s flagship features is their new AI ‘bright sidekick’, Bixby:

It’s a smart play: Samsung knows it can’t compete with Google, Microsoft, Amazon, and others when it comes to raw machine learning power and putting vast amounts of information at your fingertips, so it’s using Bixby to solve a simpler task, one that those companies have largely ignored. Bixby isn’t going to try to be the everything-assistant. Instead, it will be that “bright sidekick” that complements those other services. It’s a new user interface, not a new way to ask how tall the Eiffel Tower is.

Wow, less capable than Siri and ‘Ok, Google’. Sounds like a must-have feature!

Seifert had a nagging thought that quelled his optimism for the S8:

As I watched brand-new S8 phones get bolted together on Samsung’s new production line in the Gumi factory, it was obvious that the company has a plan for designing great hardware in the wake of the Note 7 fiasco. But as much as I knew that the devices coming off that factory line would have amazing hardware and eye-catching design, I couldn’t escape a nagging thought.

I realized that there’s a thing that many pro users do when they get their hands on a new Samsung smartphone: they immediately disable as many of Samsung’s own apps and services as possible and replace them with Google’s versions. The appreciation for Samsung’s design and hardware rarely extends to its software efforts.

Samsung makes Android phones, so the only way (outside of hardware) they can distinguish themselves from all the other Android phone makers is to make a unique software experience and people are disabling their software features.

Ouch.

Good luck with that dream, Samsung.

*the title of this piece was borrowed from George Carlin

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Product, Technology

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The Mature Smartphone Market

The end of smartphone innovation:

This autumn Apple will release a new iPhone design, and the fact that it postponed a new design and kept the 6 design for three years instead of two suggests it has something that will attract attention. However, it will really still ‘just’ be another iPhone. Meanwhile, we have some indications that Apple is working on AR glasses (of which more later) and certainly was working on a car project – but neither of these is likely to see a mass-market consumer release for a year or two at the least (cars perhaps longer). So, expect a lot more ‘innovation dead at Apple!’ stories.

This is paralleled at Android, I think: the new developer release of version ‘O’ has lots of good work and solid worthy stuff, but nothing world changing. Again, the cry will go up, “innovation is dead!”

Evans is skeptical on voice being the next hot tech. He’s more bullish on augmented reality (AR).

It seems like only yesterday the iPhone was released, but in reality it debuted 10 years ago this past January. The smartphone market is mature, so everyone is anxious about what comes next.

Like every other tech company, Apple’s goal now is not to predict the post-iPhone future, but to invent it.

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Product, Technology

Spark

Blanchard Joins Readdle to Work on Popular Email Client ‘Spark’:

Readdle has hired former Apple Mail engineering manager Terry Blanchard in a position that will focus on creating the “future of email” for Readdle’s popular email client “Spark,” working with an entirely new team of his choosing in Silicon Valley. Blanchard’s new role, per his LinkedIn page, is vice president of engineering for Readdle.

I decided to start testing Spark as my main email client on iPhone and desktop a few months ago and so far I love it.

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Interface, Product

The solution to the problem lies within the problem itself

The GOP Just Killed Consumer Broadband Privacy Protections:

As most had expected, the House of Representatives today voted 215 to 205 to kill privacy rules protecting US broadband subscribers. If you’re interested in a little thing called public accountability, you can find a breakdown of which Representatives voted for the measure here. The rules, approved by the FCC last fall, were slated to take effect this month.

But thanks to relentless lobbying by the broadband and marketing industries, the GOP quickly rushed to dismantle the rules at ISP request. The effort involved using the Congressional Review Act, which only lets Congress kill recently passed regulations, but prevents the regulator in question from implementing the same regulations down the road.

The rules would have required that ISPs transparently disclose private data collection and sales, while requiring ISPs have consumers opt in to the collection of more private financial or browsing history data.

Today’s vote came after the Senate voted 50-48 last week to kille the rules. The vote to dismantle the rules is seen as one of the more brazen examples of pay-to-play politics in recent memory. It’s a massive win for giant ISPs; especially those like AT&T and Verizon that are pushing hard into the Millennial advertising business.

Alright, this is really bad, but I try to be an optimist. One of my design professors used to say, “The solution to the problem lies within the problem itself.”

So privacy rules are going away. Fine. This means we have to be vigilant and take matters into our own hands.

Although it was a very different situation, this reminds me of a lawsuit that occurred in the pre-iPhone 2006-07 period, banning the use of plugin technologies, like Flash, on the Internet. Eolas had brought forth the lawsuit against Microsoft and their Explorer web browser in relation to one of their patents. It sounded really bad for those of us who designed websites for a living but didn’t understand much about the technologies of the Web.

Then a developer I worked with named Geoff Stearns figured out a clever workaround to deploy Flash objects with Javascript. He wasn’t the only developer to figure this out. Like the light bulb, multiple people had figured out very similar solutions all around the same time. It actually made Flash sites more usable since it allowed for the HTML-only version of a page to display if the user didn’t have Flash. This meant that even after the lawsuit was dropped/settled, the web development community continued to use the Javascript workaround to build Flash sites.

I bring this story up to only to wonder if out of all the developers and software engineers responsible for helping create the Internet and keep it running, there are at least a few of them who have ideas on countering this privacy legislation.

Trivially Easy

Android Wear has made it trivially easy for fashion companies to ‘make’ tech products:

March has been a particularly fecund time for new Android Wear watch announcements, though unlike previous years, the brands behind these devices are almost all from the fashion and luxury spheres of business. Tag Heuer, Montblanc, Hugo Boss, Tommy Hilfiger, Diesel, Emporio Armani, Michael Kors, and Movado are just some of the well known names announcing Wear 2.0 smartwatches. This wave of new products is symptomatic of a broader trend in the tech industry: one where a high degree of component and software integration has made it almost trivial to launch a new tech product, whether or not you’re actually a tech company.

I wonder if this ‘trivial’ aspect of wearable tech is going to help move the needle for Android Wear sales. At the end of last year Apple was still leading in the contracting smartwatch market.

The crux of the problem with these internally identical Android Wear watches is that tech consumers demand substantive differences between cheap and expensive gadgets. How does Montblanc justify charging three times as much as LG for a watch that is functionally the same as LG’s? When Tag Heuer or any other famed watchmaker puts four-figure prices on its mechanical watches, there’s an implied promise that they’ll have an unmatched quality of workmanship and precision. But when those same companies outsource the brains to Google and the brawn to Qualcomm, what’s left for them to differentiate themselves with?

This doesn’t make any sense. The Apple Watch Series 2 is functionally identical across all price points (the Series 1 isn’t water resistance and doesn’t have GPS).

The real question is: can Google make a smartwatch interface that feels just as premium as the shell and straps around it?

It took years for Android for phones/tablets to be in the same league as iOS in terms of a seamless software experience that didn’t jitter and adhered to a set interface guidelines. I wonder if it will be the same for Android Wear.

“the law of noncontradiction does not apply in his universe”

Trump’s Method, Our Madness:

Freud distinguished between neurosis and psychosis by arguing that while the former is psychically localized, the latter is relatively global. In neurosis, individuals break with a portion of reality that they find intolerable. As a result, their overall relation to reality remains more or less intact, but becomes impaired in one aspect of their personality.

In contrast, because psychotic individuals tend to find reality as a whole too painful to bear, they break with it globally, and construct an alternative, delusional, “magical” reality of their own. This alternate relation to reality, manifesting itself in the initial meetings with the patient, is at the root of the clinician’s confusion.

Now many of us throughout American society at large, after an interminable electoral campaign and transitional phase into the presidency of Donald J. Trump, have experienced a form of disorientation and anxiety that bears a striking resemblance to the clinical situation I have described. And recent events indicate that this feeling is not going to abate any time soon.

I’m tired of talking about Trump, but it’s important we stay focused, not get normalized to his crazy behavior, and continue to call him out on his bullshit.

Categories:

Pyschology, Tromp

What Swatch Should Do

John Gruber on the Swatch Group deciding to make their own watch OS:

  1. Developing your own OS is hard. Most such efforts never really get off the ground (e.g. Samsung’s Tizen). Some get off the ground but never get anywhere (e.g. Windows Phone). It’s especially hard for a company that doesn’t already have experience developing software platforms.

  2. A third-party watch OS is never going to have tight integration with phones running iOS or Android.

  3. “Around the end of 2018” is a long ways off. I expect Apple to ship major updates to Apple Watch in September 2017 and again in 2018. So whatever Swatch is planning isn’t going to debut competing against WatchOS 3 and second-generation Apple Watch hardware — it’ll be competing against WatchOS 5 and fourth-generation Apple Watch hardware. Good luck with that.

Gruber is totally right. This is not going to work.

What would be super cool is if Swatch sold custom watch faces and bands for Apple Watch. Kids are all about retro fashion and the 90s is back, but Swatch could also offer more sharp, modern designs. There’s tons of possibilities. I’d love some funky Swiss faces and bands for my Apple Watch. It could roll out much the same way the Hermes partnership did.

Is this likely? No.

I would guess convincing Swatch to “collaborate with” Apple would be asking them to go against their watch philosophy. It’s very much like Nintendo. What makes Nintendo what they are is just as much about their fun hardware as it is their fun games.

Remember, it took 8 years for us to get just one Nintendo game on iOS.

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Snap’s Valuation

How a Money-Losing Snap Could Be Worth So Much:

By the end of 2016, Snapchat had 158 million daily active users. By comparison, Instagram, probably the closest comparison and a formidable competitor to Snapchat, had about 30 million users when Facebook bought it in 2012 for what was then considered an eye-popping price of $1 billion.

(Facebook had earlier tried to buy Snapchat for $3 billion, which its founders rejected — wisely, it now appears.)

And $1 billion now looks like a bargain compared to what investors are paying for Snap. At $34 billion, each of Snap’s daily active users is worth $215, six and a half times per user what Facebook paid for Instagram.

As of January, Instagram reported 300 million daily active users. At $215 each, the Instagram app alone would be valued today at $64.5 billion.

These are static numbers, and what Snap is selling investors is growth. According to Snap’s prospectus, Snapchat user growth was 48 percent in 2016, about the same as the year before. If it can pull that off again next year, it would reach an impressive 234 million users, though still short of Instagram.

The Snapchat story “is all about growth,” Mr. Nathanson said. “It’s not about economics.”

I installed Snapchat maybe 2 years ago and tried using it. It didn’t work out and that’s ok. I’m not in the target demographic. I’m almost 40 and few of my friends use it.

Instagram grew because of the simplicity and broad of appeal of photography. I know people 10-20 years older than me on Instagram and I know people 10-20 years younger than me on Instagram. I post photos on it every day.

Can Snap grow? Who knows.

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Citroën Origins

I’ve never been a Citroën guy, but this Citroën Origins site is great.

You can explore 360 degree views of the inside and outside of various models from 1919 to 2016. They also include vehicle specs and facts about all the models.

I wish every car maker had a site like this.

Categories:

Vehicle

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New Norwegian Currency Design

Back in 2014, Norway announced they would be putting newly designed bills into circulation in 2017.

It’s 2017 and they’re here.

Below is the front and back of the 500 kroner note:

The bills were designed by two different Norwegian design studios. The front (top image) by The Metric System and the back (bottom image) by Snøhetta.

The decision to use two different design styles on either side was a mistake. Without a unified design style the bills lack cohesion. In isolation each bill is gorgeous, but when viewed together it just doesn’t work.

So close. Sigh.

To end on a slightly positive note, these bills are still light-years better than what we have in the States (although that’s not a very high bar).

via kottke

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