Microsoft: We Finally Get It

I finally got around to watching Microsoft’s Windows 10 Devices Event (nope, they’ve haven’t shaken their addiction to long names). What i saw is a company just discovering all the amazing things that that are possible when you design hardware and software together. The presenters seemed drunk giddy with excitement showing off all their products. And why shouldn’t they?! Proudness is what happens when a team comes together and makes something great. Check us out. We made this. Together. And it’s awesome.

The Only Way Out Is Through

I wonder how many current and former Microsoftians are kicking themselves for not owning the full hardware/software stack sooner, like Apple. You know what? Scratch that. Probably very few. Hindsight is 20/20.

The truth is Microsoft had to go through this journey of licensing a powerful yet tasteless and derivative operating system, and robust office suite, to corporations for decades—leveraging their weight and muscle when necessary—until the day they realized they were not equipped to make truly “personal” and mobile computing experiences people would love to use inside and outside the office.

Once Microsoft had this realization—this is after Ballmer dismissed the original iPhone as a threat—Apple’s iPhone and iPad trojan horses had already infiltrated corporate America. I saw it firsthand as a design consultant for Bloomberg in Manhattan in 2008-9. I watched senior VPs roll into meeting with iPads on their laps while we presented our work. In the past (pre-iPhone) corporate IT departments could shoo off the occasional request for pesky Mac assistance, but you can’t pull that shit when C-suite men and women are ordering you to, “get my iPad and iPhone on our network. NOW.”

Hey Guys, They Get It!

It’s taken Microsoft 40 years to realize the true potential of their software. They’re not turning a blind eye and hoping OEMs make the best hardware they can possibly make.

Microsoft now understands why Apple has been spending all these years monkeying with stupid bezels, clickwheels, and aluminum finishes, and designing not just thoughtful but beautiful software experiences. Microsoft now wants to make their own multitouch screens and keyboard cases and styli that communicate and integrate seemlessly with their operating system. If I had to give Microsoft a new tagline it would be: We Finally Get It (hat tip to The Motherfucking Editor).

Panos Panay did a great job as the main presenter. You could feel how genuinely proud he was of all the hard work that went into their Bands, Lumias and Surfaces and the how well the software was integrated into the hardware. Seeing him on stage bragging about the thinness of the new Surface and the feel of the new keyboard covers, I felt as though I was watching a company graduating from Apple Boot Camp. He showed off their new ads throughout the presentation, just like Apple has been doing for decades. He held up his Lumia phone to the audience. When he handed out Surface Pros, I was reminded of Steve Jobs handing out empty, unibody MacBook Pro shells in 2008 (jump to the 24:50 mark).

I don’t follow sports but I but shamelessly consider myself on Team Apple and I indulge in any and all Microsoft schadenfreude I can get. I despise the old, 800-pound gorilla version of Microsoft but I am slowly coming around as I see them taking product design seriously and not muscling their way into market segments just because they can.

It feels good to see your team on a winning streak, but it’s even better to see them up against a worthy opponent who gives them a run for their money. 

We’re seeing a glimpse of that with the new Microsoft.

Sometimes Enough Is Not Enough

Despite all the huge strides Microsoft has made in the last few years to reinvent itself and adapt to the changing tech landscape I’m not convinced it’s enough get what they want.

Actually, what do they want?

Do they want to regain the size and influence they once had in the software world? Highly unlikely. The world was much smaller when Microsoft ruled to the roost. There was no Google, no Apple and none of the numerous small-to-medium size technology companies all over the world creating amazing hardware and software. Can and will they continue to contribute? Absolutely.

If they’ve come to terms with the fact that they’ll never be the giant they once were, are they truly committed to building amazing, integrated software and hardware experiences, potentially at the expense of unit sales?

This last question is tricky to answer because although they’ve graduated from Apple Boot Camp and fancy themselves newly minted product design Jedis, they don’t live in Apple’s world. They’re still licensing Windows to OEMs like Dell, Lenovo and HP.

This is akin to Porsche building the best cars they can possible make and also licensing their engines and name to Kia, Hyundai and Toyota. 

This last, very minor point around Windows licensing tells me Microsoft hasn’t pushed all its chips in.

Microsoft finally gets it.

Or do they?

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Product, Technology

Drive Yo Self

Chris Ziegler at the Verge on Tesla’s announcement:

At a press event today, Tesla announced the release tomorrow of version 7.0 of the Model S software, a big, widely anticipated new build that finally enables the car’s self-driving features. Those capabilities were first announced last year and the necessary sensors were added to all Model S cars that have rolled off the assembly line since last September, but Tesla has needed additional time to flesh out the algorithms, which it has been testing this year. The 7.0 release starts in the US on a rolling basis tomorrow, and will proceed to Europe and Asia in the coming weeks pending regulatory approval; the Model X shouldn’t be far behind, since it has the same sensors in place.

Incredible. The technology of tomorrow keeps getting closer faster and faster.

Tesla’s cars wouldn’t be possible if they didn’t control both the hardware and software (they also value software much more than many other car makers).

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Typography, Vehicle

Tits Up But Breathing

Following up my last post regarding tits (or lack of), Patrick Kurp has some great sources for synonyms for “drunk”:

My boss subscribes to Harper’s, and every few months she brings me a stack. In the January 2015 issue, in the section called “Readings,” is a glossary nicely titled “Alcoholics Synonymous,” which lists twenty-four slang terms used by British students to describe “drunkenness or the effect of drugs.” I’ve heard only one of them, “sloshed.” “Swilled,” I assume, is a variation on the verb “to swill.” “Hoovered” is intriguing: president, dam or vacuum cleaner? “Hamstered” is evocative, but the Harper’s list hardly amounts to a sip compared to the ocean accumulated by Paul Dickson in Intoxerated: The Definitive Drinker’s Dictionary (Melville House, 2009). He identifies 2,985 synonyms for “drunk.” A few favorites: “staying late at the office,” “heroic,” “T.U.B.B.” (“tits up but breathing”), “back teeth afloat,” “been too free with Sir John Strawberry” and “Betty Ford-ed.” Call it folk poetry, much of it better than what passes for the certified stuff.

T.U.B.B.

I like that one.

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Words

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Corrugated Pimping

From Vice:

Photographer Max Siedentopf has no idea who the cars in his photos belong to. What he did know the second he saw them, is that they were in dire need of an upgrade.

—Combustion Chamber Approved—

via Coudal

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Vehicle

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Advantage: Apple

Steve Cheney’s post on Apple’s insurmountable platform advantage is making its rounds around the Internet, because it’s good:

One of Steve Jobs’ biggest legacies was his decision to stop relying on 3rd party semiconductor companies and create an internal silicon design team. I would go so far as to argue it’s one of the three most important strategic decisions he ever made.

In 2007, when Steve Ballmer famously declared “There’s no chance that the iPhone is going to get any significant market share. No chance”, Jobs was off creating a chip design team. If you study unit economics of semiconductors, it doesn’t really make sense to design chips and compete with companies like Intel unless you can make it up in volume. Consider the audacity back in 2007 for Apple to believe it could pull this off. How would they ever make back the R&D to build out a team and pay for expensive silicon designs over the long run, never mind design comparative performing chips? Well today we know. Apple makes nearly 100% of the profit in the entire smartphone space.

I don’t think Apple’s advantage is insurmountable like Cheney says, but I don’t think there’s any way in hell companies like Microsoft, Sony, Dell and HTC are going to make a significant dent as competitors.

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Product, Technology

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Human Error

Following up on my tech slowdown post from last week, Twitter is indeed laying off over 300 people, or 8% of their staff:

“Product and Engineering are going to make the most significant structural changes to reflect our plan ahead,” CEO Jack Dorsey said in a letter Tuesday morning. “We feel strongly that Engineering will move much faster with a smaller and nimbler team, while remaining the biggest percentage of our workforce. And the rest of the organization will be streamlined in parallel.”

MakerBot is laying off 20% of their staff:

MakerBot is laying off 20 percent of its staff for the second time in the last six months, citing “market dynamics” and a failure to meet “ambitious goals.” The company is also leaving one of the two buildings it occupies in Industry City, a large-scale manufacturing complex in Brooklyn.

Layoffs like this remind me of traffic bottlenecks on the highway when there are no accidents: they’re the result of us stupid humans getting too greedy and not pacing ourselves.

I have side with HAL on this.

The problems can only be attributable to human error.

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Business, Finance

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Twitter Moments

Last week Twitter debuted a new feature called “Moments”. It shows up as a new tab at the bottom of the Twitter app and features a curated list of breaking events by category.

At Statechery, Ben Thomspon is excited and sees it as (potentially) nothing less than the reinvention of the newspaper:

Well, the product launched…and it’s fantastic. Moreover, it’s not only that it’s fantastic from a product perspective — actually, there is a lot to nitpick — but that it is fantastic from a strategic perspective.

And:

That’s right, Twitter just reinvented the newspaper. It’s not just any newspaper though — it has the potential to be the best newspaper in the world.

Startup L. Jackson is a sees a need for a strategy adjustment:

Moments should be a standalone app. Period. It can still use the Twitter namespace and shared login. Be made by Twitter, etc. But Twitter needs something it can market to users that is not Twitter.

By making it a standalone, Twitter can avoid all of the problems that exist with implementing it as a tab. There is no dual onboarding experience, no @mentions, no main feed to educate the user on, no DMs, etc. Just great content and an occasional invitation to “join the conversation” or “follow all of Bieber’s posts” at just the right time. See graphic representation below.

“Have you tried Moments? It’s like Snapchat stories meets Buzzfeed. It’s my new go to on the train.”

The important part is ‘Moments’ has launched.

Now Twitter just needs to keep refining and iterating.

White House Wants

A few weeks ago the White House reached out to Kickstarter to help raise money for Syrian refugees.

On one hand, this is very commendable (Kickstarter is donating 100% of their fee) and I think it’s great if individuals can donate but I can’t help but think that this request came from the U.S. government. A government that spends over $600 billion a year on defense.

How about the U.S. government throw a few billion to the Syrian refugees?

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Humanity

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Tech Deflation

I’m not sure if this is going to affect more companies, but there appears to be some deflation going on in the tech world.

The Gilt Groupe is cutting 45 jobs ‘Amid A Quest For Profit‘. Money, money, need more money. Money. Then Evernote lays off 47 people and closes 3 offices in effort to build a more focused team. That damn focus! We lost it with all these extra people around! Who the fuck hired them, anyway?! GroupOn is cutting 1,100 jobs worldwide as part of a restructuring of its international operations. They had structure and now they’re restructuring it. Again, humans getting in the way.

Re/code also notes investor slowdown in 2015:

New data from Thomson Reuters and the National Venture Capital Association’s Fundraising Report show that VC firms raised $4.4 billion in the third quarter of 2015. That’s a 59 percent decrease from the second quarter and a 33 percent decrease from the third quarter of last year.

People in the world. Doing stuff with money.

Update: Twitter Is Planning Company-Wide Layoffs for Next Week

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Business

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Smack Talk

Elon Musk with the smack talk to the German press:

In response to claims that Apple is poaching key members of Tesla staff to work on its long-rumoured self-driving car project, Musk joked: “Important engineers? They have hired people we’ve fired. We always jokingly call Apple the Tesla Graveyard.” But just to make sure that his comments weren’t entirely dismissed as harmless CEO-style jostling, he added: “If you don’t make it at Tesla, you go work at Apple. I’m not kidding.”

I love the smack talk that happens at the top of the corporate food chain.

It reminds me of when Steve Jobs was on stage with Bill Gates at an AllThingsD Conference and compared iTunes on Windows, “like giving someone ice water in hell.”

That Jobs quote is from 2007. Given the confusing klusterfuck iTunes is right now in 2015, I hardly think of it as a glass of ice water. Even in 2007, iTunes was more like a glass of luke warm water.

Now look at me with the iTunes smack talk. Where did that come from?

I wasn’t planning that.

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Product

Jay Doesn’t Give a Fuck

I love Jay Leno. I love him for different reasons. I love his YouTube show. I love his car collection. I love his enthusiasm for cars. I love his knowledge of cars. I loved that he worked at a car shop as a kid. I love that he’s from New York.

I also love his lack of pretension.

Here’s a quick screen grab from the promo for the series premiere of his new show on NBC, Jay Leno’s Garage:

Make up? No.

Comb your hair? No.

You going take off that stupid blue shirt? No.

Jay doesn’t give a fuck and I love that.

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Vehicle

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